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Customers Quotes
abcEmpowered with decades of experience and expertise in organising trade exhibitions, the Hong Kong Trade Development Council (HKTDC) is reputed internationally for its outstanding performance.

Our trade exhibitions have been the distinctive platforms where both exhibitors and buyers alike explore business opportunities. At HKTDC's world-class events where buyers and exhibitors from different countries and regions converge, our comfortable and convenient venue provides the perfect venue where they can negotiate business, exchange the latest market intelligence, and establish business contacts.

The HKTDC sincerely invites you to join this exhibition, to explore the way to success.

 

Exhibitors' Quotes    Visitors’ Quotes

 

Hear What Exhibitors Say

 

 

1.

“BE.ST is an Australian brand for skin care products which are made from 100% natural and organic ingredients. All of its products are designed for mature women who have sensitive and dry skin, eczema or rosacea. We have been exhibiting at the Beauty & Wellness Expo since its debut in 2016 because we are able to attract new customers every year. The HKTDC has also arranged bloggers and KOLs to promote our products to local consumers. Since the quality of our skin care products is high, female consumers are still willing to spend despite the unfavourable economic environment. Average spending per customer is around HK$2,000-3,000. We are happy to see that our sales turnover increased by 30-50% on the first two days of the expo as compared to last year. Our best-sellers include facial masks and facial cleansers.”
Anna Tai, Founder & CEO, Beauty Sensation Co., Ltd, Hong Kong



 
2.

“Based on my rich knowledge of chemistry and research experience, I have developed a special formula in 2016 for the production of a series of handmade, safe and effective skin care products in Hong Kong under my DrM brand. My products including serum, cleansing solution, toner and lotion are suitable for the skin of oriental people and they contain no heavy metals. Since the Beauty & Wellness Expo is a consumer-oriented show, I have decided to exhibit at the expo for the first time so as to expand our exposure and provide more correct skin care knowledge to consumers. Consumers may not have confidence in our brand which is new in the market. After trying our samples at our booth, about 50% of visitors have bought our skin care products with average spending of HK$300 per visitor. We hope that they’ll have more confidence in buying our products through our online store after the expo. Through the HKTDC’s business matching service, I have found three potential buyers. In view of good reponses from consumers, I plan to return to the expo next year.”
Wong Chi Ming, Founder, DrM Lab, Hong Kong



 
3.

“Our company offers five skincare and personal care products under our AO+ brand. Made in the US. Our products are sold in Europe, the US and Canada. We are exhibiting at the Beauty & Wellness Expo for the first time because Hong Kong provides an introductory platform for us to develop the Greater China market. Our products have received a lot of interest not just from consumers in Hong Kong but also from overseas buyers from Canada, India, Taiwan and the US. Some visitors bought our products while some got our samples after completing our questionnaire. Local consumers are particularly interested in our restorative mist which contains probiotics. We have also found two potential distributors through this expo. We’ll consider returning to the expo next year.”
Shanshan Liu, Head of Marketing, AOBiome Cosmetics, Hong Kong



 
4.

“In business for five years, we sell health drink, health food, skincare products and oral care products which are made in Malaysia and Singapore. This is our second year participating in the Beauty & Wellness Expo. We hope that more people will know our products and brands through this expo. In order to promote our products, we give out some samples to consumers at the fairground and let them try. Through this year’s expo, we have got in touch with new and old customers. Some customers have bought our products and the per capita consumption is about HK$200-300. The expo also allows us to meet with different corporate customers and look for wholesale opportunities.
Kelly Shiu, Marketing Manager, D’Mirakel Development Ltd., Hong Kong

 
5.

“Established in 1995, our company is engaged in the R&D, production and packaging of high-performance skincare products and supplies to medical cosmetology hospitals and beauty salons in Korea. Our main products include whitening products, anti-wrinkle ampoule and skin regeneration products. This is our first-time participation in the Beauty & Wellness Expo. At the expo, we are promoting our products to consumers in Hong Kong and look for business partners or distributors because we are keen to enter the Hong Kong market. Responses from Hong Kong’s consumers have been overwhelming and women are most willing to buy our medium-priced products. We estimate that our sales turnover at the expo will hit HK$200,000. Our best-selling product is anti-wrinkle ampoule. At the expo, we have also met with potential distributors from Hong Kong. The Beauty & Wellness Expo is a successful show for our company, so we’ll definitely return to the expo next year.”
Beom Ryoo, President, Proyou Cosmetics, Korea

 
6.

“Established in 2016, our company distributes medical beauty devices to hospitals in Korea. We started in 2017 to produce Medica home care products for consumers who have received laser and ultrasonic treatment at hospitals. In addition, we have also developed two other product lines – Eclat and Brilliant for daily skincare routine. We are exhibiting at the Beauty & Wellness Expo for the first time to promote our La Nouvelle Peau brand. We want to study the Hong Kong market and see if our products have market potential in Hong Kong. Visitors are very interested in our products and our brand identity. After applying our products on their skin, they really like our products especially the Eclat product line. Some Koreans living in Hong Kong have also come here to buy our products. During the expo, we have also attended several business matching meetings arranged by the HKTDC to look for business partners.”
Gim Dong Gon, Manager at Production & Purchasing Dept., Global Sales, Dong An Factory Ltd (La Nouvelle Peau), Korea

 

Hear What Visitors Say

 

 

1.

“I have visited the Beauty & Wellness Expo for two or three times and I also pay attention to KOLs’ product recommendations. The ‘K-Beauty Expo Hong Kong’ Korean pavilion is a must-go place for me as Korean exhibitors showcase many new skincare products and competitively priced beauty equipment every year. I am very interested in the products of a Korean skincare brand at this year's expo. After trying the samples, I feel that it is very suitable for use in Hong Kong. I also found on their website that their products are made of natural ingredients. In fact, this Korean skincare brand’s products are available on a large online shopping platform in Hong Kong, but this exhibitor offers discounted prices at the fairground. So I immediately bought a bottle of serum and a box of facial cream. I also bought an easy-to-use nail shiner at another Korean booth. With this tool, I no longer need nail polish and my nails still have a smooth and shiny effect. I like the Beauty & Wellness Expo and I’ll definitely visit it again.”
Shirley Young, Beauty Consultant, Hong Kong


2.

“I have a long, straight hair, and I really want to have naturally wavy hair. I feel that getting a perm is very time-consuming and troublesome. I just visited the booth of a UK exhibitor where the staff was very enthusiastic and invited me to try their curler. Their curler can create naturally wavy hair easily without damaging the hair. After trying this product and watching their video tutorial, I use HK$3,000 to buy a hair curler cum straightener and a hair straightener. The Beauty & Wellness Expo is worth visiting because I can find new products and salespeople are happy to explain in detail the product features. I also want to find organic skincare products that suits me later at the fairground.”
Priscilla Fung, Company Director, Hong Kong


3.

“I have visited the Beauty & Wellness Expo for several times, and I like this expo very much because I can see a lot of newly launched skincare products in one go and try different products at the same time. Professional beauty consultants at the fairground explain the product features, so I can have a deeper understanding of different products and then choose the right products that I need. At this year’s expo, I have already spent HK$700 on buying serum and cleansing products.”
Susanna Lau, Clerk, Hong Kong


4.

“I visit the Beauty & Wellness Expo every year. There are so many skincare brands from Korea, so I can compare the benefits of different products. Since I still have a lot of skincare products in my home, I only jot down the information related to Korean skincare products at this year’s expo and will buy them next year. I like to change my toothpaste frequently. I bought a toothpaste made of pine materials at one of the booths selling personal care products. This product is believed to be very helpful to maintain oral health.”
Zita Ng, Trading Clerk, Hong Kong